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MOBLAZE LAUNCHES SPARK, ITS FIRST-PARTY DATA CAPTURE SOLUTION WITH 100% DATA VALIDATION
Moblaze, a Vietnam-based digital agency, announced the launch of Spark, its proprietary first-party data capture solution. Spark is designed to help brands collect, manage, and utilise directly add … Continue reading -
MOBLAZE TEAMS UP WITH WOOTAG
Moblaze teams up with Wootag to aggressively grow brands in Vietnam and Indochina markets. Marketers are increasingly looking towards Adtech solutions to engage consumers and enhance performance th … Continue reading -
WHY A LOW CPM PRICE MAY NOT BE BEST FOR YOUR BRAND
In this executive read, we’ll quickly understand why planners and marketers should look beyond the CPM price to truly understand the cost effectiveness of different ad networks/ publishers/ platforms. -
UNDERSTANDING TYPES OF DATA
In this executive read, we’ll quickly go through the three types of data – first-party, second-party and third-party – explain what they mean, their source, and the pros & cons of each.
